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This is the first step you need to take to secure your web presence online for your Business.

What is a business web address?

A business web address is your company’s online storefront and it represents what your establishment has to offer. A business web address is your unique location on the internet that allows customers to get more information about what you have to offer them. The web address is a URL, like HostOtter.com, that lets web surfers obtain more information about your business.

Why do you need a business web address?

With an online big business website you can sell products 24 hours a day, 7 days a week and 365 days a year without having to pay an employee one cent. It is important to note that a business web address is also cheap to own, less than 30 cents per day, and thanks to Host Otter now has a 99.9% uptime guarantee. The business web address should inform the customer about your company, what products and services you have to offer, what prices you charge for goods rendered and a way for visitors to purchase those products or services. Did you know that an informed customer is 10 times more likely to make a purchase versus those that are not sure of what they are paying for? Also, if your trade web address is listed on Google Maps then customers are 5 times more likely to frequent your company then those who do not have a business website hosting. Some customer’s prefer not deal with a salesman for the fear that they will be pressured into purchasing something that they do not need. These customers prefer the freedom to research and purchase at their own leisure without being hassled by a sales associate.

What types of businesses need a website address?

Simply, every single business needs a site even if you do not intend sell your merchandise or services online. You are probably asking yourself “WHY?” right about now. Let’s say for instance you sell a service like shoe shining which can not really be sold online. Why might a shoe shining business want to have a website? Well, for one they can let customers know how much you charge for shoe shining or more importantly when and where you are going to be available for shining shoes. You might also include in the website why a customer should choose you over a competitor. You may even include free useful tips on your website which will convey to the customer you are not going to nickel and dime them at every opportunity, which will gain a little credibility with new customers.